Modern Style for the Conscious Human
Insights, guides, and curated reviews exploring modern style, conscious living, and design-led sustainability.
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Brand Spotlight: AYA – Plastic Free Clothing Re...
AYA strips fashion back to its purest form. In a world overloaded with synthetics and surface level sustainability, they commit to something far more radical. Clothes made entirely from nature,...
Brand Spotlight: AYA – Plastic Free Clothing Re...
AYA strips fashion back to its purest form. In a world overloaded with synthetics and surface level sustainability, they commit to something far more radical. Clothes made entirely from nature,...
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Features: From 3D‑Printed Hype to Circular Snea...
A few years ago the sneaker world felt like it had jumped straight into the future. Adidas dropped its 3D printed Futurecraft 4D midsoles, sculptural lattices built with light and...
Features: From 3D‑Printed Hype to Circular Snea...
A few years ago the sneaker world felt like it had jumped straight into the future. Adidas dropped its 3D printed Futurecraft 4D midsoles, sculptural lattices built with light and...
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News: H&M Foundation Outlines How Fashion Will ...
The H&M Foundation has released a new outlook on the state of the fashion industry, highlighting three major shifts that will define how brands operate in 2026. The message is...
News: H&M Foundation Outlines How Fashion Will ...
The H&M Foundation has released a new outlook on the state of the fashion industry, highlighting three major shifts that will define how brands operate in 2026. The message is...
Conscious Store Guide
We highlight stores that champion conscious values through responsible materials, transparent practices and forward‑thinking design.
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Immaculate VeganImmaculateVegan is a leading online destination for premium vegan fashion, offering curated footwear, bags and lifestyle essentials made from cruelty-free, sustainable materials. Stylish, ethical and planet-positive.
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Natural CollectionNatural Collection is a long‑running hub for ethical living, curating fair‑trade, organic and eco‑friendly essentials across fashion, home and beauty. Since 1999 they’ve pushed sustainable innovation and conscious consumption, making them a go‑to source for responsible living.
Humans Are Vain Archive
Explore the original Humans Are Vain footwear collections and sustainable design heritage that shaped our journey.